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TikTok Money Calculator

By Thuong Le · Reviewed

Enter your qualified views and your RPM to see estimated earnings, or enter a target to see how many qualified views it takes.

Views your program counts as qualified. Whole numbers only.

Revenue per 1,000 views. Use your own figure.

Estimated earnings
$400.00

Compare scenariosSave up to three versions and compare them

Scenario A

Scenario B

Scenario C

How it works

Estimated earnings are qualified views divided by 1,000, times your RPM. RPM is what you earn per 1,000 qualified views, and it is your own figure. It varies widely by niche, country and season, so this page gives no typical value. Take it from your own earnings reports. Which views qualify, and what is paid for them, is set by TikTok and can change. This page does not describe those rules, so check TikTok's own creator help for the current terms.

estimated earnings = qualified views × RPM ÷ 1000

qualified views needed = earnings target × 1000 ÷ RPM

Worked example

Example numbers, not benchmarks: 500,000 qualified views in a month and an example RPM of $0.80. Your own RPM will differ.

  1. 1Estimated earnings500,000 × $0.80 ÷ 1,000 = $400.00

Working backwards: an earnings target of $400.00 at the same RPM needs ≈ 500,000 qualified views. To work out an ad price per 1,000 impressions, use the CPM calculator.

What RPM should I use?

RPM varies widely by niche, country and season, so this page gives no number. Use the RPM from your own earnings reports for the period you are planning, then try a lower and a higher value to see the range.

Questions

What counts as a qualified view?

TikTok decides, and its rules can change. This page does not list them. Check TikTok's own creator help, and enter the views your program counts.

Why is there no default RPM?

Because any single figure would hide how much RPM differs between creators and over time. The value in the form is an example so the calculator shows a result. Replace it with your own.

Is this a payout prediction?

No. It multiplies numbers you type in. Your real earnings depend on your real RPM and on the rules that apply to your account.

Why is the views answer blank?

Qualified views needed divide by the RPM. At an RPM of 0 the answer is not defined, so it stays blank and the page asks for an RPM above 0.

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